4 Tips That Would Prevent You From Having A Compromised Animated Explainer Video Quality

Animated Explainer Videos are extremely effective in putting across your message in a comprehensible manner. The real challenge, however, lies in making sure that the quality of your Explainer Video is just perfect. Here are four insightful tips that could prevent you from getting a low quality Animated Explainer Video produced.

1. Finalize your script before the animation process starts

In the video production process, animation is done on the basis of the script. Once the animation is completed and the final video produced, altering the script would only deteriorate the video quality. This is because, correspondingly, animation would also have to be altered, requiring that part to be made from the scratch. The altered part may then appear like a patch and break the flow of the video, thereby reducing its overall quality. Therefore, it is important to finalize the script before giving it for animation.

2. Specify the minutest of details, right at the beginning

It is advised that even the minutest of details, like color specifications, logo details (where and when to place in the video) etc., are given right at the beginning of the production process. Any redoing / revision is strictly ill-advised, as the new specifications may not fit-in as well, and may in fact, decrease the visual appeal of the video.

3. Final Voiceover v/s Dummy Voiceover

Voiceovers form the foundation of Explainer Videos. For a video to look professional, perfect synchronization between the voiceover and the animation is a must! Sometimes, during the video production process, animation is done first on the basis of a dummy voiceover which is then replaced by the final voiceover. This is a No-No! The final voiceover could have some variations from the dummy voiceover, in terms of the speed of voiceover narration, emphasis made on particular words, pause placements etc. This creates a mismatch between the animation and the voiceover, thus deteriorating the video quality. Even a minutely desynchronized video could confuse the viewers and make them feel annoyed by the low quality. Thus, it is better to animate the video based on the final voiceover instead of on a dummy voiceover.

4. Finalize step-by-step

Typically, the video production process involves the following steps in the given sequential order:

Storyboard Creation
Voiceover Recording
Since the video is built gradually, based on the output of the previous step, therefore, going back to a previous step during the production process should be avoided. Since it is extremely important to have the perfect synchronization between the script (voiceover) and the animation, altering anything in these elements, often disrupts the flow of the message, making it ambiguous.

These precautionary tips could help in eliminating the unwanted elements that could put off your viewers. Follow these and pull off an amazing animated Explainer Video for your brand promotion.

Kumar Arvind Singh writes for Phoeniixx Designs, a well-recognized Delhi based Animated Explainer Videos Production Company that specializes in producing Explainer Videos, Whiteboard Animations, Infographic Videos and many more.

Why Whiteboard Video Is The Perfect Tool For Explaining A Complex Concept

Whiteboard Videos are being widely used for fulfilling different communication purposes. Research shows that Whiteboard Videos dramatically improve learning. They engage, educate and entertain- all at once. How?

Before we find that out, let us first understand how people try to grasp a complex concept when learning it for the first time and what tools best assist in making the learning process, effective.

Mental tendency when learning a Complex Concept

Most new concepts are extensions or variations of existing concepts. When learning a complex concept for the first time, we tend to create mental associations of it with the concepts that we have known since long. This tendency of co-relating existing concepts with the one being learned, helps us absorb and consolidate the new information into our memories, in a faster and better way.

Tools that best assist in explaining a Complex Concept

Visual Representation

Understanding a complex concept often requires us to hold multiple ideas in mind. Visual Representations (diagram/graph/image) assist in doing exactly that. Remember how we were taught ‘resistance’ in Science classes? We still recall representing ‘resistance’ by a wavy line that intended to indicate ‘interruption’. Don’t we? Using a visual representation method, a complex concept could be condensed into an understandable representation, which makes it much easier to relate with the concept and recall it.


Analogy is an effective tool especially when explaining a complex concept to a beginner (or a layman). Using comparison, a complex concept could be explained in a short and precise manner.

How Whiteboard Animation Technique uses either/both of these tools to enhance the learning process

Whiteboard Animation Technique gives the opportunity to build for your target group, a dynamic visual representation (motion graphics). Needless to mention, it is a more powerful communication tool than a static visual representation (still diagrams/images) since essentially, it is a video. And all of us are used to watching videos (on TV, in Theatres) with great willingness and total involvement. Video watching equates entertainment.

What’s more insightful a fact is, since any visualization could be storyboarded and animated into a beautiful Whiteboard Video, it gives you the opportunity to build perfect understanding of your complex concept by using associated concepts, already-existing in the minds of your viewers. Basically, you could use the viewer’s tendency of co-relating old and new ideas, to the best of your advantage, by presenting ideas that could best relate to and be used for explaining your complex idea.

In a nutshell, you could serve the viewers with the closest and most appropriate visualization that could help them understand your concept faster and better.

In a way, a Whiteboard Video recreates the classroom setup. The voiceover acts as a replacement to the session-moderator and the animation part appears as a series of diagrams quickly being drawn (as though in real-time), right in front of the viewers’ eyes. This simulates a ‘learning environment’ that engages, educates and entertains the viewers, making their video-watching experience memorable! Isn’t that’s what you have been looking for? An environment that makes your TG willingly learn about your concept and how it could be benefitted from.

Pull off an awesome Whiteboard Video and Educate, Engage, Inform, Inspire, Entertain or fulfill any other communication purpose of yours with a much higher chances of being heard & remembered! For, Whiteboard Videos are sure to get you recognition!

Four Ways Storyboards Facilitate the Animation Process

No animated production can be completed successfully without the use of storyboards. A staple of animation, they have existed since the early 1930s, when Walt Disney implemented them during the development of its films. Since then, they have become an indispensable tool in virtually every animation company, because they enable animation creators to visualize a storyline, determine the sequence of events, choose production details, and save time and money. Following are just a few of the ways in which storyboards and animatics contribute to the success of any animation production.

Storyboards facilitate brainstorming and creativity.

Storyboards are a series of sketches that outline each of the scenes in an animated project. They include information such as which characters and objects populate the scene, which camera angles are being used, what movement is occurring, what dialogue is being spoken, and whatever other material may be useful. Animatics are storyboards to which have been added pieces of animation, movement, and sound to further indicate how the final product will look.

Because storyboards present the details of each scene visually, they are an especially valuable tool for facilitating brainstorming and encouraging creativity. As animators view the project coming to life through the storyboards, they can more easily identify ways to improve the development of the storyline and the scenes.

For instance, storyboards allow animators to move scenes around to experiment with different sequences. Flashbacks are often the result of such experimentation in an animated production or motion picture. In addition, they allow animators to test different iterations of the animation before large commitments of time and money must be made to producing the finished project. As a result, storyboards give the 2D animation studio the freedom to change how the scenes develop and to try out different ideas. This freedom results in a higher-quality and more carefully crafted animation than would otherwise have been possible.

Storyboards save time and money.

While storyboards foster creativity, they also serve a very practical purpose for 2D animation companies and their clients in that they save significant amounts of time and money. Initially, it may seem as if creating storyboards consumes resources, because they must be created with time and talent that could otherwise have been spent producing the final product. However, there are a number of reasons that storyboards are a financially prudent step.

One of these reasons is that storyboards allow animators to identify mistakes and problems before the project goes to production. These errors are simple to fix on a storyboard, because they require nothing more than a quick re-sketching or repositioning of the scene in question. In the middle of production, however, they would be much more costly and time-consuming to repair, because they would require steps such as re-animating an entire scene.

In addition, storyboards save time and money because they allow the animators to determine exactly how each scene will be shot before production begins. This allows the company to save money by determining which shots are most cost effective. Storyboards also save producers from time-consuming tweaking, adjusting, and re-animating during the production phase of the project.

Storyboards guide production.

As mentioned earlier, one of the reasons that storyboards and animatics production in CA and elsewhere save time and money is because they allow the animators to determine exactly how each scene will unfold. The details encompassed by the storyboards include production details such as camera angles and distances. In fact, storyboards and animatics are often utilized to determine which shots will be most effective during the production process.

As a result, by the time the storyboard is finalized, the production process has become much simpler as well. Camera angles and distances, character movements, timelines, and more are clearly laid out on the boards. All that is left is for the producers to implement the scenes as they are described by the sketches in the storyboard. When producers have such a detailed and carefully developed plan for their film or animated cartoons, it becomes much faster and easier for them to create the final project.

In addition, as mentioned earlier, storyboards help to reduce the number of changes that are necessary during the production phase of the animation. As a result, production can move much more quickly because it does not get held up by frequent changes and corrections. The detailed guidance and the improved speed which storyboards lend to the production process make them an indispensable step for anyone who wants to animate a project with speed and economy.

Storyboards provide a way to describe the animation to others.

Finally, storyboards are a valuable addition to any animated production, because they provide a way to describe the animation to others. Often, a project must be described to investors or other interested parties. Vague ideas cannot produce the kind of compelling presentation that will allow a project to receive funding or approval. However, concept design, character design, and carefully crafted storyboards and animatics can take an idea and visualize it in such a way that it is suitable for presentation.

Animation is an exciting, beautiful, and powerful art form that often looks as if its has been effortlessly put together. However, this beauty and power is the result of hard work and careful planning. Part of this planning process is storyboarding. By creating storyboards for your project, an animation studio can help you facilitate brainstorming and creativity, save time and money, guide production, and help others to understand your vision in order to create an excellent animated piece.

Powerhouse Animation is a traditional 2D animation studio based in Austin, Texas with offices in Burbank, California. Since 2001, Powerhouse has been making ideas come to life through animation, illustration, and motion graphics. With a staff of 35 in-house artists, animators, videographers and designers, Powerhouse works on a wide variety of projects and has created animation for companies including Disney, Sony, Marvel, DC, Old Spice, Miramax, the USO and more.

The Raleigh NC Job Market in 2010

For people in the job market today, Raleigh NC stands out as one of the best options to consider. Unemployment rates in the region are among the lowest in the country, even in these unpromising times of global recession. Industry and business continues to grow in Raleigh and surrounding communities. Employers are hiring, and the need for marketable skills remains strong.

Raleigh is the State Capital, located in Wake County, and the 2nd largest city in North Carolina. It is one of the three NC cities which makes up the popular Research Triangle, named for three Major Research Universities in the area, NC State University, Duke University and UNC-Chapel Hill. Wake County boasts seven Higher Learning Institutions, three Primary Hospitals with seven additional Medical Branches, one International Airport (RDU), at least a dozen different Museums, half a dozen Performing Arts Centers, and over one hundred and fifty Parks and Recreation Areas. There are countless trades of business and technology driven industries in Raleigh and within reasonable commute distance, including the largest industrial park in the country, Triangle Research Park. Wake County Communities have, for five consecutive years, made the “Top 100 Best Places to Live”, assembled by CNN Money, with the city of Raleigh ranking #4 in 2006.

The ESCNC reports the NC unemployment rate in August 2010 as 9.7%, consistently down from a high of 11.2% in February, and down 1.2 points from last year with a rate of 10.9% in August 2009. As of June 2010, the Raleigh/Cary unemployment rate was reported as 8.4%, well below the national rate of 9.5%. In spite of economic decline across the globe, for most in Raleigh and the Research Triangle, its business as usual. Some of the major employers in the area include health and medical institutions including Wake Med, Duke Medical, UNC Medical, and Rex Hospital, three Major Universities mentioned above and several additional Educational Institutions, Financial Institutions, IBM, Progress Energy, SAS Institute, Cisco Systems, Nortel Networks, Revlon, Verizon, RTI International, and several other advanced technology and communications companies.

Raleigh and the Research Triangle area is considered one of the absolute best places to live and do business. Having high tech communications systems, some of the best higher education and medical facilities in the world, well educated and skilled workforce, and low cost housing and living expense, the attraction to individuals and to businesses of all sizes is extraordinary. With an economy that remains strong through the worst recession since The Great Depression, merchants and businesses are poised to, at the very least, survive the storm, and thrive in the next boom. And a strong sense of community among residents and business owners, including a willingness to help the needy in unfortunate circumstances, makes Raleigh a place that is truly unique and heart warming.

The American Job Market has seen some tough times in recent months, and also in years past. Raleigh NC and the Research Triangle has proved itself time and again as an anchor in the storm, even while many ships were drifting. Local industry is still seeking skilled workers to come grow along with the community, and enjoy all that Raleigh has to offer.

How TARP Staved Off Disaster

Did the Troubled Assets Relief Program save the world? I think I can make a good case that this much-reviled government “bailout” did just that.

Two years ago the banking system, and the world economy, stood on the brink of disaster. Nobody trusted that they knew the value of anything, rendering everyone effectively broke. It was a bad situation for all involved, but an impossible situation for banks, which responded by limiting lending, even to one another. Without lending there could hardly be an economy, let alone an economic recovery.

TARP was first and foremost a commitment by the U.S. government that America’s banking system, and the world’s, would not be allowed to collapse. This provided time for things to settle down, for markets to begin functioning again, and for everyone to appreciate that the banking system’s problems were manageable, as was later documented by the stress tests. TARP did not just rescue the banks; it rescued everything and everyone from financial chaos.

But now, as the program is wrapping up, few Americans are inclined to see the legislators who voted for TARP as heroes. “This is the best federal program of any real size to be despised by the public like this,” Douglas J. Elliott, a former investment banker now associated with the Brookings Institution, a Washington think tank, told The New York Times.(1) In a July poll for Bloomberg News, fewer than three in 10 Americans said they thought TARP had been necessary “to prevent the financial industry from failing and drastically hurting the U.S. economy.” And, as the campaign season continues, voters are ready to blackball any candidate who so much as hints that TARP might have been a good idea.

This ongoing hostility toward the program continues even as new reports show that, in the end, TARP may not cost taxpayers anything. The Treasury Department reported recently that, in the worst case scenario, the net cost of TARP will be about $50 billion.(2) In the best case scenario, the government may actually make money off its investments.

Since Oct. 1, the Treasury can no longer commit money to new initiatives under the program. Of the $700 billion that Congress authorized, the Treasury only ever committed $470 billion, $387 billion of which has actually been disbursed.

Even though the news from the accounting department is good, Treasury Secretary Timothy Geithner has been quick to point out that the real achievement of TARP is not that it recouped taxpayers’ money, but that it provided enough of a boost to restart the economy. “We weren’t in the business to make money,” he said.

As an economic intervention, TARP was highly effective. The price of borrowing fell rapidly in 2009 as banks were convinced to write more loans. As the economy rebounded, banks were able to quickly replace public funds with private capital, indicating a renewal of confidence.

Of course some TARP money was undoubtedly misused or even abused. Those who put TARP together and those who oversaw its implementation had no cookbook to follow; they had to invent everything as they went along. Mistakes were inevitable.

Using TARP money to rescue auto companies was, I believe, questionable. Even with the new optimistic estimates, the Treasury still expects to come out in the red on its auto industry investments, and it’s debatable whether the booster shot to auto companies really did much for the economy as a whole. But, if you ask a group of actors to simultaneously write, rehearse and perform a Broadway show, you ought to be happy if they pull it off. You can’t expect them to win a Tony. The authors of TARP pulled it off.

Americans who loathe TARP often conflate the costs of the program with other costs from the economic meltdown. The real costs of the financial crisis are embedded in the millions of underwater mortgages and in the hundreds of billions, if not trillions, of dollars it will take to clean up the mess of Fannie Mae, Freddie Mac and other elements of the mortgage system. Most of those costs are not reflected in the TARP figures. The public is right to suspect that a big and unpleasant surprise is coming, but it is wrong to believe that TARP will be the vehicle for that surprise, or that we would have been better off without TARP.

Regardless of the facts, many people insist on believing that TARP was a “bank bailout,” which handed taxpayer money over to big businesses while leaving middle-income people to suffer the recession out in the cold. They argue that the government should have instead put money toward job creation, without realizing that employers depend on banks in order to stay in business. If banks disappear, so do jobs – everybody’s jobs.

Given all the economy’s other problems, it’s not easy to celebrate TARP. But we ought to at least recognize it for the success that it was, and credit those who came up with it in a moment of true desperation. We are a long way from being out of the financial woods. It will be a lot easier to make things right if we can at least distinguish between success and failure.

A lot of politicians who supported TARP are going to lose their jobs this year. They fell on their swords for us, and I believe historians will someday take note of their sacrifice.